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Balbir Dhillon is named Sales Director of Audi Middle East

Balbir Dhillon, 45 years old, has been appointed Sales Director of Audi Middle East in Dubai. With over 21 years of experience in the automotive industry, he joins the subsidiary following 10 years in India for the Audi and Porsche brands. In his new role, he will directly head the Audi sales business of the region for 11 Middle East markets.

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Exclusivity is key: Saif Al Salman’s tailor-made Audi R8

Each year, Audi sells close to two million vehicles. But some of them are sold only once – as individual vehicles for a unique personality. In a region where you find exclusivity at every corner it is no surprise that the Middle East is one of Audi’s best markets in the world for individual customization of its cars.

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Four top clubs in Audi Cup

The date for the fifth edition of the Audi Cup has been confirmed. On August 1 and 2, at Audi’s invitation, four top international clubs will be pitted against each other. Audi announced today the first participants and kicked off advance ticket sales. A premiere: the coaches of the visiting teams took part in the press conference via live holographic video conferencing.

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Audi Supervisory Board reappoints CEO Rupert Stadler for another five years

In its regular meeting last week, the Supervisory Board of AUDI AG confirmed the appointment of Rupert Stadler as Chairman of the Board of Management for another five years. The Supervisory Board also decided to upgrade and expand the area of responsibility for integrity. The Chief Compliance Officer is to report directly to CFO Axel Strotbek.

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The Power of Receiving is Switched on by Audi During Ramadan

Audi Middle East have invited customers to “Switch on The Power of Receiving” during Ramadan 2017. This exclusive Audi campaign during the Holy Month is giving customers a variety of affordable opportunities to own a new car this Ramadan.

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Audi shows integrated Android operating system in Audi Q8 sport concept

7,000 attendees on site, millions worldwide via the internet: Audi is taking part in the renowned Google I/O developer conference, where it is presenting its concept of a next generation infotainment system with fully integrated Android. This world premiere opens up new perspectives, which will allow the development of connectivity services to be greatly accelerated.

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Audi the most innovative brand in the Automotive Innovations Award 2017

For the second consecutive time, Audi achieved overall victory in the Automotive Innovations Award in the premium manufacturer category. With this, the brand with the four rings once again demonstrated its versatility and innovative strength in important future segments like aerodynamics, lightweight construction, connectivity and piloted driving.

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Audi is financially on track after the first quarter

In the first quarter of 2017, the Audi Group achieved a robust operating profit. While revenue remained at the level of the first quarter of last year the earnings figure actually rose slightly compared to the prior-year period which had been negatively influenced by special items. The operating return on sales for the first quarter is 8.7 percent.

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Moon rover Audi lunar quattro featured in “Alien: Covenant”

The moon rover Audi lunar quattro celebrates its film debut in Ridley Scott’s sci-fi blockbuster “Alien: Covenant” which premieres worldwide this May. Audi experts have developed the Audi lunar quattro in cooperation with the German start-up “Part- Time Scientists”. It will soon embark on an actual mission to space.

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An exclusive presence: The “Audi Sport” Edition of the Audi R8 Coupé

Silver, red and black are the colors of Audi Sport – and of the new special edition R8 Coupé model bearing its name. Along with specific components in the cockpit and body, the colors heighten the car’s motorsport feeling. Audi is unveiling the exclusive, high-performance sports car for the first time, at the New York International Auto Show. The car is being built in a limited run of 200.

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Plans for two new Q models for Audi production network

Audi is to expand its portfolio with two new Q models and has announced where they will be built: Production of the Audi Q8 will start in Bratislava (Slovakia) in 2018 and the first Audi Q4 will drive off the assembly line in Győr (Hungary) in 2019.

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2017 Audi Innovation Award Registrations are now open

The competition for the second Audi Innovation Award is now open. The competition, led by Audi Middle East in partnership with Dubai Design Week, aims to empower regional designers while archiving intellectual progress in the region.

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